Home > News And Information > Newsletter > January / February 2006 YStore Newsletter > Why Write An Ebook by William Yost

Why Write An Ebook by William Yost

It's not true that everything that has been said has already been written. Since that unfortunate axiom came into use, the whole universe has changed. Technology has changed, ideas have changed, and the mindsets of entire nations have changed.

The fact is that this is the perfect time to write an ebook. What the publishing industry needs are people who can tap into the world as it is today - innovative thinkers who can make the leap into the new millennium and figure out how to solve old problems in a new way. Ebooks are a new and powerful tool for original thinkers with fresh ideas to disseminate information to the millions of people who are struggling to figure out how to do a plethora of different things.

Let's say you already have a brilliant idea, and the knowledge to back it up that will enable you to write an exceptional ebook. You may be sitting at your computer staring at a blank screen wondering, "Why? Why should I go through all the trouble of writing my ebook when it's so impossible to get anything published these days?

Well, let me assure you that publishing an ebook is entirely different than publishing a book in print. Let's look at the specifics of how the print and cyber publishing industry differ, and the many reasons why you should take the plunge and get your fingers tapping across those keyboards!

Submitting a print book to conventional publishing houses or to agents is similar to wearing a hair shirt 24/7. No matter how good your book actually is, or how many critique services and mentor writers have told you that "you've got what it takes," your submitted manuscript keeps coming back to you as if it is a boomerang instead of a valuable mine of information.

Perhaps, in desperation, you've checked out self-publishing and found out just how expensive a venture it can be. Most "vanity presses" require minimal print runs of at least 500 copies, and even that amount will cost you thousands of dollars. Some presses' minimal run starts at 1,000 to 2,000 copies. And that's just for the printing and binding. Add in distribution, shipping, and promotional costs and - well, you do the math. Even if you wanted to go this route, you may not have that kind of money to risk.

Let's say you already have an Internet business with a quality website and a quality product. An ebook is one of the most powerful ways to promote your business while educating people with the knowledge you already possess as a business owner of a specific product or service.

For example, let's say that you've spent the last twenty-five years growing and training bonsai trees, and now you're ready to share your knowledge and experience. An ebook is the perfect way to reach the largest audience of bonsai enthusiasts.

Ebooks will not only promote your business - they will help you make a name for yourself and your company, and establish you as an expert in your field. You may even find that you have enough to say to warrant a series of ebooks. Specific businesses are complicated and often require the different aspects to be divided in order for the reader to get the full story.

Perhaps your goals are more finely tuned in terms of the ebook scene. You may want to build a whole business around writing and publishing ebooks. Essentially, you want to start an e-business. You are thinking of setting up a website to promote and market your ebooks. Maybe you're even thinking of producing an ezine.

One of the most prevalent reasons people read ebooks is to find information about how to turn their Internet businesses into a profit-making machine. And these people are looking to the writers of ebooks to provide them with new ideas and strategies because writers of ebooks are usually people who understand the new cyberspace world we now live in. Ebook writers are experts in Internet marketing campaigns and the strategies of promoting and distributing ebooks. The cyberspace community needs its ebooks to be successful so that more and more ebooks will be written.

You may want to create affiliate programs that will also market your ebook. Affiliates can be people or businesses worldwide that will all be working to sell your ebooks. Think about this? Do you see a formula for success here?

Figure out what your subject matter is, and then narrow it down. Your goal is to aim for specificity. Research what's out there already, and try to find a void that your ebook might fill.

What about an ebook about a wedding cake business? Or an ebook about caring for elderly pets? How about the fine points of collecting ancient pottery?

You don't have to have three masters degrees to write about your subject. People need advice that is easy to read and easily understood. Parents need advice for dealing with their teenagers. College students need to learn good study skills - quickly. The possibilities are endless.

After you've writtten your ebook

Getting your ebook out is going to be your focus once you've finished writing it, just as it is with print books. People will hesitate to buy any book from an author they've never heard of. Wouldn't you?

The answer is simple: give it away! You will see profits in the form of promoting your own business and getting your name out. You will find affiliates who will ask you to place their links within your ebook, and these affiliates will in turn go out and make your name known. Almost every single famous ebook author has started out this way.

Another powerful tool to attract people to your ebook is to make it interactive. Invent something for them to do within the book rather than just producing pages that contain static text. Let your readers fill out questionnaires, forms, even crossword puzzles geared to testing their knowledge on a particular subject. Have your readers hit a link that will allow them to recommend your book to their friends and associates. Or include an actual order form so at the end of their reading journey, they can eagerly buy your product.

When people interact with books, they become a part of the world of that book. The fact is just as true for books in print as it is for ebooks.

That's why ebooks are so essential. Not only do they provide a forum for people to learn and make sense of their own thoughts, but they can also serve to promote your business at the same time.

About the Author

The author, William Yost, is a software engineer who is exploring website marketing as a hobby, possibly a second income. He maintains a free articles site at http://www.freearticles.u-seek-it.com, an online store at http://www.webstore.u-seek-it.com, and a forum at http://www.websitemarketing.u-seek-it.com .





Yahoo Store Design, Marketing, and SEO Blog

↑ Grab this Headline Animator

Have Questions? Call us Toll Free 888-312-7839 or Email Us

Our owners have seen their website traffic at least DOUBLED or TRIPLED!

More traffic = More Sales!



So get started today! Sign up now and let us help get traffic to your Yahoo! Store!

Stay up to date!


Receive Our Newsletter packed full of News, Updates, Tips and More, specifically for the Yahoo! Store Owner!


We accept all major credit cards, Paypal, and U.S. Bank Checks.


Yahoo! Small Business

Yahoo! Search Marketing


Sign up for PayPal and start accepting credit card payments instantly.

FREE Yahoo! Store Editor 101 Online Class
Open Yahoo Store Free Trial- First 6 Months Free
Level 1 - Overnight Success
Level 2 - SEO Starter
Level 3 - Most Popular
Level 4 - Bronze Package
Level 5 - Silver Package
Level 6 - Gold Package
Design Comparison Chart
Build Your Own Package
Open New Store
Copy Existing Store
Your Store Design Implementation
Monthly Maintenance Packages

Authorized Yahoo! Merchant Solutions Developer


F.A.Q.
Learning Center
Why Yahoo! Merchant Solutions?
Testimonials
Top 15 RTML Conversion Enhancements
Top 10 RTML SEO Enhancements
Top 10 RTML Cool Enhancements
SEO Copywriting and Editing Packages
Mentor Program
Website Review & SEO
Original Web Site Content
Blog Content
Link Management / Blog Content
See Samples Of Our Quality Articles!!
Pay Per Ranking SEO
Build Database
Analytics Services
SEO
Design & Graphic
Usability and Navigation
Back End & Processing
Maintenance Block
Mentor Program
Tips & Info For Yahoo Stores
Newsletter
What is SEO?
Get More Traffic!
Tips and Tricks
Save Money
Merchant Account
Articles
Tools
Resources
Yahoo Store Help
About Us
Contact Us
Custom Order
Site Map
Give YahooStore A Try - Risk FREE
Worldwide Brands Package
Open Yahoo Store Free Trial- First 6 Months Free

HACKER SAFE certified sites prevent over 99.9% of hacker crime.
1 Choice 4 Your Store and its products are not associated with or endorsed by Yahoo! Inc. Yahoo!, and Yahoo! Store are registered trademarks of Yahoo! Inc. Click here for more copyright information.